Our Approach

"We risk this century being defined by climate change, resource scarcity and inequality.
But the future is not written and this can be the century in which we end global warming, act as stewards for life on earth and create a society where no-one gets left behind.
It’s our choice.”

Steve Howard Co-Founder, We Mean Business

ROCKET FUEL
for the Sustainability Revolution

Our world is at an exciting and powerful era in its evolution that is going to totally change life as we know it. The sustainability revolutions on earth and in space are growing new economies that will give us choices as to how and where we live, work, communicate and interact with each other.

Whether we choose to live here on earth, on platforms in space, in colonies on the Moon or Mars, or on spaceships exploring the universe, we will all need to adapt to changing conditions and learn to live sustainably, not only to ensure our survival, but to thrive in circular economies that work 100% for all life.

To achieve the impetus required to respond to the challenges undermining our future and accelerate the transition to a more inclusive, prosperous and sustainable world - on earth or off - we need to mobilise and involve the participation of everyone in the challenge, people and business, as engaged stakeholders.

We all have a vested interest in the future and the right and opportunity to be an integral part of its creation. We have the know-how, technology and the resources to reach and engage everyone in the challenge. There’s never been a better time than right now, to do it.

VIVRE All-Stars has been designed to meet this challenge: to shape a revolution. It delivers a platform for sustained, collective action, based on a market-based framework and shared-value economic model, that takes an integral approach to behaviour change, to engage mass participation and collectively impact global systems change at marketplace speed and scale.

VIVRE All-Stars Cosmic Challenge
Leaders + People + Business + Superstars

VIVRE All-Stars is a multi-year, multi-channel media event delivered as a Cosmic Challenge. It delivers a global action plan with a local implementation strategy that brings all the energy, ingenuity and excitement of the space revolution to empower everyone, everywhere, with the resources and incentives to drive change through their everyday choices - at home, at work, in the marketplace and communities.

PURPOSE
Unite around a shared vision and common goal to co-create a sustainable future.

VISION
Envision worlds of infinite possibilities and consciously choose the future we want to live in.

ACTION
Progressively take action to transform homes, lifestyles and business operations.

IMPACT
Collectively champion the regeneration of the UN Sustainable Development Goals (Global Goals).

Conscious Evolution: Humanity’s Next Frontier

This is the purpose of VIVRE All-Stars. Its multi-year mission: to time travel to the future, explore the cosmos, discover new worlds, expand consciousness and knowledge, and innovate solutions to create and sustain life, on Earth and beyond.

To go boldly into the future with hope, courage and purpose.

VIVRE All-Stars Space Agency
Launch Pad to a Better World

The gateway for VIVRE All-Stars is through VASA, a futures lab, training academy and new world incubator. Its mission is to lead Voyagers on purpose-driven missions and cosmic journeys into the future, and back to Earth, to discover new ways of living and working to live well and prosper now and in the future.

VIVRE All-Stars training is delivered through three interconnected flagship programs that provide a platform of information and resources to learn about a sustainable future and take action to achieve it:

  • VIVRE All-Stars Cosmic Challenge - flight crew

  • VIVRE Vanguard Leaders Challenge - mission leaders

  • VIVRE Light-Force Affiliate Challenge - ground crew

The training programs provide the foundation to engage mass participation, disseminate sustainability leadership capital and distribute VIVRE globally at the local community level.

Time travel on voyages of discovery into uncharted worlds of future possibilities to break through the barriers of the status quo, stretch the limits of imagination, explore new places and new ways of thinking and doing things, and meet new life forms.

“Star Trek” of Sustainability

From worlds of limitless possibilities Voyagers return to Earth and everyday reality, and turn knowlege into action with challenge-based missions to progressively transform homes, lifestyles and business operations - one conscious choice at a time.

“Avatar” of Social Impact

“There are no passengers on Spaceship Earth. We are all crew.”

Marshall McLuhan
Philosopher

VIVRE All-Stars

Flight Crew

VIVRE Vanguard

Mission Leaders

VIVRE Light-Force

Ground Crew

VIVRE All-Stars

An exciting, inspirational and adventurous platform for sustainable change, grounded in the commercial realities of the marketplace and impact investment.